To create a culture of empowerment, belonging, unity, and support over competition among the trainers’ community. We can do great things together.
Glow was established in order to be a home for fitness trainers from all over the world, and this is the foundation of everything we do. We wanted to create a place that puts trainers in the center of attention, a place that is committed to building a whole world for them.
That is what we've created, and that is what we are committed to continuing to do.
Glow had begun with a mission to gather fitness trainers from all over the world into one community that encourages support, unity, and belonging instead of competition. We believe in consolidation, and that together we have the power and the ability to do great things.
Our industry shouldn't be as competitive as it is today, and this is one of the things we are committed to change from day one. Every trainer has his/her own qualities that separate him/her apart from the others, and we must help each other find those qualities, as a community, and allow each of us to Glow in our own unique way.
That's also the reason for our name, because Glow is a feeling. This is a word that represents exactly what we would like our community members to feel about us. We strive to give each trainer its place to Glow in its own special way, break glass ceilings, and fulfill itself. Every step on our path is derived from this desire, to provide trainers with everything they need to build, maintain, and grow their own empire, the career of their dreams.
Our community has grown, and now incorporates thousands of fitness trainers from over 31 countries around the world.
And as the community grew, we understood the need to create a better world for trainers.
We started to create online opportunities and projects to make us feel as if the physical distance between us isn't a factor, because we are part of something bigger.
During our online projects and the conversations we’ve had with trainers, we’ve discovered a wider and global need. And since we’ve made it our mission to make trainers’ lives better and easier, we had to find a solution.
We wanted to create a physical support chain, in addition to our online community, in order to make the fitness world more accessible for fitness trainers. We wanted to find flexible, convenient, professional, and innovative solutions, that will include the whole ecosystem trainers need in order to break all barriers, dream big, and build the career of their dreams.
That was when the idea for Glow Stations came up - workout spaces rental, equipped with a variety of fitness equipment to meet each trainers' needs, including everything they may need in order to build, maintain, and grow their own empire.
We wanted to create a place that would inspire self-employment in the fitness trainers community, and support the growth of their economy and dreams. A place that will provide fitness trainers with everything they need in order to build, maintain, and grow their own empire, both for themselves and their clients.
Every location is called a Glow Station, and each station is built to create the ultimate workout environment and experience for fitness trainers and their clients.
Our Brand Goals
To create a culture of empowerment, belonging, unity, and support over competition among the trainers’ community. We can do great things and Glow together.
To make trainers’ lives better and easier.
To deliver flexible, innovative, and professional solutions to fitness trainers globally that will help them break all barriers, dream big, be fearless, and build the career of their dreams.
To inspire and encourage self-employment in the trainers’ community and support the growth of the trainers’ economy.
To foster humanity, goodwill, and contribution to other communities.
To meet trainers’ needs and always have their best interest at heart, though every step we take.
To challenge ourselves into finding new ways to grow our community and each other.
To nurture and be a home to trainers of all kinds.
We’ve put a lot of thought into our logo design, what would be the vibe of it, what it would represent, and the way it will make you feel as our Glowers. We wanted it to be simple, but to also represent all of the above. That’s how we came up with the circle around our name.
The circle represents the unity and continuity of our community. It represents the world we are surrounded by and the way the community we’ve all created together makes us one. We are all a part of something bigger, regardless of our religion, nationality, sex, color, or language. The circle also represents the whole ecosystem we aspire to create for our Glowers. We always strive to provide you with the whole circle and give you everything you need on your way to your own success and Glow.
Our slogan, ‘wherever you go’, represents our aspiration to meet trainers’ needs, our Glowers’ needs, anywhere and always. It also represents our location strategy. We will always aspire to locate our stations in s=places where we could become an integrated part of your clients’ day-to-day lives. That is the reason why every station on the way will be located either in office buildings or in residential neighborhoods, to help you reach your full potential and grow your own empire, not only in your hometown, but wherever you go.
In Glow, we encourage humanity, good-will, and contribution to others. We believe that as a community, and especially as one that revolves around fitness and health, belonging and unity, we have an important environmental responsibility. Glow strives to direct our community's operations to other fields by creating stations that encourage support and contribution to other communities, and by establishing different projects in cooperation with other communities who may need our support, in order to create social holism
That's why in each of our Glow Stations, you’ll also find our 'Community Station', which was built with a mission to fulfill our duty as a community
Each Community Station contains a variety of different products for sale, and every quarter we will be donating a certain percentage of its sales to different organizations
We truly believe that if each of us takes even the smallest step towards a better world, we can make a much broader impact together. We have the power to do great things together